Rachel Wyatt, an adjunct Graphic Media Production instructor, taught our first launch of Design Studio I, an introduction to working with clients for our Graphic Design, Graphic Media Production, and Visual Design students.
Students worked with the Elisabet Ney Museum and Elizabeth Christian Public Relations to design and produce event assets for the museum’s 2020 Polkapocalypse Virtual Event. Students created the event banner, social media ads for Facebook and Instagram, presentation slides, and merchandise graphics.
Visual Design student, Zoe Axelrod said, “In Design Studio, you get assigned different roles in each project. This round, I was project manager, and I’d never done anything like that before. It was not only a learning experience, but a genuinely fun and rewarding one, too. I definitely made mistakes, but it was nice to have a safe space where I could mess up and grow from it.”
This safe learning environment led by Wyatt, an experienced Creative Director, proved to be an exceptional experience for both students and the client. “Working with Rachel and her design class for the Polkapocalypse virtual event project was a joy. As the Elisabet Ney Museum staff worked to pivot the live event to a virtual one…each team helped push the aesthetic in a really positive and productive way.” said David Wyatt, Senior Vice President of Elizabeth Christian Public Relations.
Students learned the ins and outs of what collaborating on a project actually looks and feels like for a designer. “It was also very rewarding to take ideas from the beginning stage and create something that both my team and the client were happy with. I think all of these different learning experiences and opportunities is what really makes Design Studio unique and very useful to apply towards future work in design.” said Graphic Design student, Colton Diab.
Polkapocalypse was produced by the Elisabet Ney Museum and Texas Folklife in October 2020, with support from Texas Commission on the Arts. Texas Folklife receives support from the Cultural Arts Division of the City of Austin, and the Elisabet Ney Museum is a part of the Austin Parks and Recreation Department.