Web Analytics

Analyze how your website is performing. You spent time building your brand, creating your web pages, and ensuring accessibility. Now you need to know if your website is meeting your business goals. Google Analytics is a tool that shows you how many people come to your website, what pages they visit, and your most popular content. The tool can also help you increase your website traffic, and maximize your SEO.

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Websites that use Google Analytics
businessdit.com

Quick Facts about this Micro-Credential

What You’ll Learn

Install the Google Analytics plugin on your WordPress site
Understand Google Analytics data
Use data to increase traffic
Increase Search Engine Optimization (SEO)
Perform WordPress plugin management
Add Metadata
Development of Critical Thinking and Problem Solving professional competencies

Things to Know

This micro-credential is free to all current ACC students
Recommendation: students should have taken the Web Builder micro-credential prior to taking this course
This micro-credential provides a base upon which to build digital fluency
This micro-credential is part of the Web Presence Fundamentals Microcertificate

What You’ll Earn

Those completing the micro-credential with an 80% or above will receive a portable digital badge that can be shared with employers or online on sites such as LinkedIn

What our students have to say about this Micro-Credential

“The flexible and asynchronous aspect of this Microcredential made this course feasible. Don’t hesitate to sign up!” C.M.

“This type of course is very helpful, I would strongly recommend taking one. Make sure you plan to complete all assignments so you have enough time to absorb all the interesting material!” D.R.

“It was a perfect course for me. Very interesting topics. A lot to learn. It’s worth taking this class.” D.C.

Websites that use traffic analytics tools use Google Analytics
businessdit.com

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